Our Projects
A glimpse into what we've built — from idea to launch.
Concepts
These are concepts we've built through Nite Cloud together with AuroraIdentity — real brands without real clients. Inspiration and proof of what's possible.
Sagmeister & Walsh
“See the work up close”
Sagmeister & Walsh is a premium NYC design partnership known for identities, exhibitions, and films that blur art and commerce through emotionally real beauty. The work arrives as a physical event—tactile, dense, and difficult to skim—yet it is never provocation for its own sake: discomfort is treated as a possible side effect of honesty. Behind the bold surfaces sits a rigorous, articulated case that beauty is functional and that professional neutrality is often fear in uniform. The studio’s output—spanning cultural exhibitions and iconic visual identities—gives experienced audiences not just inspiration, but proof and language to defend emotional risk as a higher standard of design.
Gelaterian Göteborg
“Välj dagens smaker.”
Gelaterian Göteborg sätter den lokala standarden för italiensk hantverksgelato. Daglig färskproduktion i små batcher. Ekologiska mejerivaror och säsongens råvaror. Personlig guidning genom smaker och råvara, i ett effektivt men sansat tempo. Grönsakstorget och Stora Saluhallen. Kompromisslös kvalitet, varje dag.
Ironworks
“Come late. It’s loud from the start.”
Ironworks is a stripped-down late-night bar and live venue in Gothenburg built for punk and hardcore. It delivers immediate intensity—loud from the start, no polish, limited drinks, no table service, no reservations, no dress code. Outsiders are welcomed through equal treatment and a protected room: staff serve plainly, keep doors open late even on slow nights, and intervene fast when behavior threatens the space. Ironworks refuses to become a curated nightlife destination; it stays loyal to the core crowd.